This repository offers a suite of AI agent skills designed for social media content strategy, creation, and analysis. It empowers users to automate and optimize content across various text-first and visual-first platforms, streamlining workflows from planning to performance evaluation.

How It Works

The skills are modularly organized into Strategy, Creation, and Analysis categories. Core functionalities include defining content pillars, generating diverse post formats (single posts, threads, carousels, captions), repurposing existing content, crafting engaging hooks, and analyzing performance metrics. The system prioritizes text-first platforms like LinkedIn and Twitter/X, while supporting visual-first platforms primarily through caption generation.

Quick Start & Requirements

Installation is flexible, with a recommended CLI approach using npx skills add blacktwist/social-media-skills. Alternative methods include cloning the repository, using Git submodules, forking, or integrating via Claude Code or SkillKit. The primary dependency for full functionality is the BlackTwist MCP server, which enables direct publishing, analytics fetching, and content management. Without it, skills operate in advisory mode.

Highlighted Details

• Comprehensive Skill Set: Covers strategy (content pillars, calendar, platform tailoring), creation (posts, threads, carousels, captions, repurposing, hooks), and analysis (performance, growth, patterns, optimization).
• Platform Support: Extensive coverage for text-first platforms (LinkedIn, Twitter/X, Threads, Bluesky) and visual-first platforms (Facebook, Instagram, TikTok, Pinterest) with a focus on caption generation.
• BlackTwist Integration: Deep integration with the BlackTwist MCP server for automated publishing, scheduling, analytics fetching, and follower tracking, significantly enhancing operational efficiency.

Maintenance & Community

No specific details regarding contributors, sponsorships, or community channels (like Discord/Slack) were found in the provided README.

Licensing & Compatibility

The project is released under the MIT License, permitting broad use, modification, and distribution, including for commercial purposes.

Limitations & Caveats

Support for visual-first platforms is primarily limited to generating captions, titles, and descriptions, rather than full visual content creation. When the BlackTwist MCP server is unavailable, the skills function in an advisory capacity, providing recommendations and content drafts rather than executing actions directly.