Summary

This repository offers a comprehensive library of over 160 open-source "skills" (Markdown files) designed for AI agents focused on marketing and SEO. It enables agents to generate tailored, production-ready outputs by integrating these skills with project context, supporting platforms like Cursor and Claude Code without vendor lock-in.

How It Works

Skills are Markdown files providing focused knowledge and workflows for AI agents. When a project-context.md file is supplied, agents automatically select and apply relevant skills to execute tasks such as SEO strategy, content creation, and paid advertising, enhancing marketing execution with structured AI input.

Quick Start & Requirements

• Installation: Selective install via npx skills add kostja94/marketing-skills --skill <skill-name>, install all skills via npx skills add kostja94/marketing-skills, or use git submodule add. Cloning and copying is also supported for templates.
• Prerequisites: Node.js (for npx), Git, and a compatible AI agent platform (e.g., Cursor, Claude Code).
• Context: A project-context.md file is required for tailored, production-ready output.
• Links: usage.md, skills-reference, skill-authoring, templates.

Highlighted Details

• Features 160+ skills across 9 categories: SEO, Content, Paid Ads, Pages (40+ types), Components, Channels, Platforms, Strategies, and Analytics.
• Supports 12 paid ad platforms and integrates with AI agents like Cursor, Claude Code, OpenClaw, and Lovable.
• Skills are pure Markdown, ensuring security, limited scope to marketing/SEO, and no data exfiltration.

Maintenance & Community

The project is authored by kostja and provides a CHANGELOG and CONTRIBUTING guide. Partnership opportunities are mentioned for AI marketing agent builders. No direct community forum links (e.g., Discord/Slack) are present in the README.

Licensing & Compatibility

• License: MIT.
• Compatibility: The MIT license permits commercial use and integration into closed-source projects. Pure Markdown skills ensure broad compatibility with AI agents capable of reading Markdown.

Limitations & Caveats

Tailored output quality is highly dependent on a comprehensive project-context.md; generic outputs result otherwise. Performance claims reference external research ("SkillsBench 2025"). CLI installation only provides skills, not templates or documentation.