This repository provides a curated collection of AI agent "skills" tailored for marketing tasks, designed to enhance AI coding assistants like Claude Code. It targets technical marketers and founders seeking to automate and improve workflows in areas such as conversion optimization, copywriting, SEO, analytics, and growth engineering. The project offers pre-built .skill files for straightforward integration, enabling AI agents to apply specialized marketing frameworks and best practices directly.

How It Works

Skills are markdown files that provide AI agents with specialized knowledge and workflows for distinct marketing tasks. When integrated into an AI assistant like Claude Code, these skills enable the agent to recognize marketing-related queries and apply relevant frameworks and best practices. This repository simplifies adoption by offering pre-built .skill files, which can be directly uploaded or installed via command-line tools, allowing AI agents to execute complex marketing operations such as A/B test planning, copywriting, and SEO audits.

Quick Start & Requirements

• Installation: Multiple methods are supported:
  • CLI: npx skills add coreyhaines31/marketingskills (all skills) or npx skills add coreyhaines31/marketingskills --skill page-cro copywriting (specific skills).
  • Claude Code Plugin: /plugin marketplace add coreyhaines31/marketingskills followed by /plugin install marketing-skills.
  • Git Submodule: git submodule add https://github.com/mysticaltech/marketingskills.git .claude/marketingskills.
  • SkillKit: npx skillkit install coreyhaines31/marketingskills.
• Prerequisites: Requires an AI coding assistant supporting the "Skills" format (e.g., Claude Code), Node.js/npm for npx commands, and Git for submodule operations.
• Links: Skills directory: https://github.com/mysticaltech/marketingskills/tree/main/skills.

Highlighted Details

• This repository is a fork of coreyhaines31/marketingskills, specifically curated to include pre-built .skill files for simplified, direct integration with AI agents.
• Features a comprehensive suite of over 20 marketing skills, categorized across key areas like Conversion Optimization, Content & Copy, SEO & Discovery, Paid & Distribution, Measurement & Testing, Growth Engineering, and Strategy & Monetization.
• Supports multiple installation methods, including CLI tools (npx skills, npx skillkit), Claude Code plugins, and Git submodules, catering to diverse user workflows.
• Designed to empower AI agents to directly assist technical marketers and founders with tasks ranging from landing page optimization and copywriting to analytics setup and email sequence generation.

Maintenance & Community

Contributions are welcomed via Pull Requests (PRs). The project is a fork, implying potential reliance on upstream maintenance. No specific community channels (e.g., Discord, Slack) or detailed roadmaps are provided in the README.

Licensing & Compatibility

• License: MIT.
• Compatibility: The permissive MIT license allows for unrestricted commercial use and integration into closed-source projects.

Limitations & Caveats

The efficacy of these skills is contingent upon the AI agent's capability to accurately interpret and execute the .skill markdown formats. Users should be aware that this is a fork of an existing project, and its maintenance may differ from the upstream repository. Support is primarily geared towards AI agents compatible with the "Skills" specification.